Cherish: An End-of-Life Planning Toolkit

 

Death is a universal experience yet remains a taboo conversation topic in many ways. Cherish, a multi-piece toolkit, is derived from questions of why we collectively struggle to talk openly about death and dying and how that impacts the quality of our death. The kit consists of four workbooks, a set of conversation cards, a beginner quilting guide, and a pack of pre-cut fabric. By shifting the lens of how we have these conversations, from one of discomfort and foreboding to instead an act of love for those around us, these pieces consider what a more communal, open approach might look like. Quilting becomes a metaphor in these works for what end-of-life could be. Life is in some ways like a quilt, made up of pieces or moments that combine to create a whole mosaic of experience; why not treat death the same way? By planning for end-of-life, you are creating a warm, comforting legacy to be there when you no longer can be.

BRANDING, PRINT, ILLUSTRATION

 
 
 
Next
Next

Marketing: Pacific University Admission